Playbill Advertising
MAKE OUR AUDIENCE YOUR AUDIENCE: REACH OVER 35,000 LOCAL PATRONS THROUGH OUR 165+ PERFORMANCES
PRINT & DIGITAL OPTIONS
653,397 people reside in Monmouth County. YOU can reach them today.
Two River Theater prints 4,000 programs per production and welcomes more than 15,000 attendees each season.
WHY YOU SHOULD ADVERTISE WITH US
50%
Based on our audience surveys, the percentage of respondents who report pairing their trip to the theater with a dining or local retail experience.
$1,565,000
Total dollars annually spent by our audience related to attending a performance (excluding the cost of event admission).
230
Total number of full time equivalent jobs in our community that are supported by the expenditures made by Two River Theater and our audiences.
MORE ABOUT OUR PATRONS
- Geographic Proximity: 83% of patrons live within a 20 mile radius of Red Bank, NJ
- Household Income: 71% of patrons have annual household incomes of $75,000+ and 20% have annual household incomes of $150,000+
- Home Owners: 98%
- Age: The majority of our patrons fall in the following age categories: 14% Generation X (Ages 37–52), 56% Baby Boomers (Ages 53–71), 24% Traditionalists (Ages 72–87)
- Gender: 63% Female and 37% Male
- Education: 71% are college graduates; of those 34% hold advanced degrees